Content Marketing

    18,000.00 Rs 18,000.00 Rs 18000.0 LKR

    18,000.00 Rs

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    Our Sri Lanka-focused Content Marketing course teaches you to create high-quality content that attracts, engages, and converts your target audience. Learn content strategy, storytelling, content creation, and analytics to establish brand authority, generate leads, and achieve your marketing goals. Choose in-person, online, or blended learning. Contact us today to unlock the power of content!

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    At OwasLo, we believe content is king in the digital marketing world. Our Content Marketing course empowers participants to create high-quality, informative content that attracts, engages, and converts your target audience in Sri Lanka.

    Who Should Attend:

    • Marketing professionals responsible for content creation and strategy
    • Business owners looking to leverage content marketing for brand awareness and lead generation
    • Sales and customer service representatives who want to communicate effectively with customers through content

    Course Curriculum:

    • Content Marketing Fundamentals:
      • Understand the core principles of content marketing and its role in a digital marketing strategy.
    • Defining Your Content Strategy:
      • Learn how to identify your content goals, target audience, and the content types that resonate with them.
    • Content Creation Techniques:
      • Develop skills for crafting compelling content (blog posts, articles, social media content, email marketing copy) that is informative, engaging, and SEO-friendly.
    • Content Storytelling:
      • Discover how to use storytelling techniques to capture attention, connect with your audience on an emotional level, and build trust.
    • Content Distribution Strategies:
      • Learn effective ways to promote your content across various channels, including social media, email marketing, and influencer outreach.
    • Content Measurement & Analytics:
      • Understand how to track key metrics like website traffic, engagement, and lead generation to measure the success of your content marketing efforts.
      • Learn how to analyze data and use insights to optimize your content strategy for better results.

    Course Benefits:

    • Develop Content Marketing Expertise: Gain the knowledge and skills to create and manage a successful content marketing strategy.
    • Attract & Engage Your Audience: Learn how to craft content that resonates with your target audience, attracting organic traffic and fostering engagement.
    • Establish Brand Authority: Develop content that positions you as a thought leader in your industry, building brand trust and credibility.
    • Generate Leads & Drive Sales: Discover how content marketing can generate qualified leads, nurture them through the sales funnel, and ultimately drive sales growth.
    • Measure & Optimize Your Content: Understand how to track content performance and use data to refine your strategy for continuous improvement.


    This course can be delivered in various formats to suit your needs:

    • In-person training sessions: Interactive sessions with a qualified content marketing expert.
    • Online training program: Self-paced learning modules with video lectures, quizzes, and downloadable resources.
    • Blended learning: A combination of in-person and online components for a well-rounded learning experience.


    • Content Marketing: 18,000 LKR per participant (group discounts available)

    Additional Information:

    • We can customize the course content to align with your specific industry, target audience, and content marketing goals.
    • We offer post-training support to ensure participants can confidently create and implement a winning content marketing strategy for your business.

    Contact us today to discuss how our Content Marketing course can equip your team with the skills to tell your brand story through engaging content. 

    Join us and make your company a better place.